Marketing Manager

Scortex is hiring!

About

Scortex enables manufacturers to take better control of their quality. We provide a full-stack solution to digitize quality. It delivers intelligent automation of visual inspections and real-time analytics over quality.

Scortex Quality Intelligence Platform is built to easily deploy and manage deep learning applications on production lines.

Our platform enables manufacturing companies to take control of their quality:

  1. Automate complex visual inspection tasks at any stage of the manufacturing process
  2. Monitor quality through real-time data visualization and centralized production knowledge
  3. Dynamically improve quality thanks to real-time process control

We believe that the digitalization of manufacturing operations will provide unprecedented returns in quality, efficiency, and environmental impact.

Scortex is a team of passionate and diverse individuals working and learning together to deliver the best solution possible, a unique blend of the tech and manufacturing world.

Job Description

In a very dynamic market where Scortex brands starts to be known, we are looking to develop the marketing team and bring our communication and positioning to the next level

Reporting to the Global Sales Director, you will manage Scortex digital marketing effort in collaboration with the Company Management, the Sales team as well as the Product team.

Your roles will be to :

  • Lead our Account Based Marketing strategy
  • Develop strategies and tactics to get the word out about our company
  • Deploy marketing campaigns and own their implementation from ideation to execution
  • Organize promotional and communication actions: advertising, press, specific material, animations
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Oversee and approve marketing material, from website banners to brochures and case studies
  • Put in place analytics and reporting on marketing performances
  • Analyze consumer behavior and adjust material accordingly
  • Manage press relations and public relations
  • Follow Community management
  • Liaise with Product team, market and customer base to provide pricing references for the company product features and services

Preferred Experience

SKILLS

Soft skills

  • Communication and attention to detail
  • Ability to scout, develop and grow contacts in our industry
  • In-depth knowledge of the industry and its current events
  • Best practices in online marketing and measurement
  • Evaluate opportunities and risks
  • Analyze and synthesize a wide range of information, ensure marketing monitoring (products, markets, competition)
  • Be creative, take initiatives
  • Mastering statistical tools
  • Mastering communication tools

Knowledge-based / Technical skills

  • Knowledge of Account Based Marketing methodology
  • Solid knowledge of website analytics tools
  • Basic knowledge of website integration code for external API
  • Knowledge of best practices in design and creation
  • Teamwork with various service providers
  • Languages: fluent in English and French
  • Knowledge of wordpress is a plus

Additional Information

  • Contract Type: Full-Time
  • Location: Paris, France (75013)
  • Education Level: Bachelor's Degree
  • Experience: > 5 years
  • Possible partial remote